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Marketing Week
13 小时
Investment vs spend and category challenges: Your Marketing Week
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Next ...
Marketing Week
14 小时
‘Grow core, add some more’: FMCG brands on preparing for future success
FMCG brands face mounting challenges, from stagnant volume growth following price hikes to the ongoing pressures of ...
Marketing Week
15 小时
Growing trust in ad execs suggests they are ‘ideally placed’ to heal societal divisions ...
Marketers can use inclusive advertising to help drive progress in “healing divisions” while strengthening long-term brand ...
Marketing Week
17 小时
ITV launches AI-generated ad service to make TV advertising more ‘accessible’ for SMEs
As part of an initiative to encourage SMEs to consider TV advertising, ITV will launch two new AI-generated TV ads from small ...
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